NCCER in the News: Construction Dive – In recruiting, construction needs to pitch being a leader, not a laborer

NCCER President and CEO Boyd Worsham recently wrote an op-ed for Construction Dive. In the piece, Worsham writes that the industry should emphasize the top, not the bottom, of building’s career ladder.

Article Excerpt:

“Here’s the truth: Construction isn’t a dead-end job. It’s one where people can build something better for themselves, their families, their futures. It’s where someone can start working with their hands and rise to lead an entire company. But students can’t choose what they don’t know exists. And right now, we’re giving them an incomplete picture.”

To read the full article, click here.